What's the coolest idea you've ever seen that involved games?

Yesterday I went looking for a hairdresser here in a city I’m traveling to, to get my hair done as usual, and ended up at one that had 2 PS5s available for customers.

There, you couldn’t book an appointment, so you had to go and pray that it wasn’t too crowded lol

I’m not even a console gamer. PC is always superior. But I thought the owner’s idea was really cool.